A Look at automotive advertising in the UK
The UK automotive industry is one of the largest and most diverse in the world, encompassing manufacturers, suppliers, and retailers. The industry faced significant challenges in recent years, including ...
Weathering the Storm with Celebrity Cruises
For nearly two years the travel sector has been dominated by uncertainty as the pandemic threatened to unsettle tour operators, hotels, airlines, cruise companies and more.
The good news is that c ...
The Travel & Hospitality industry has a lot in common with the Media industry. Whether its hotel rooms, flights, TV space or poster sites, both rely on a high occupancy rate to stay profitable.
The demand dynamics for both industries are the ...
The Creds Media Marathon is all about bringing our industry together.
Creds connects Media Partners, Agencies and Brands, helping the brilliant work our industry creates live, breathe and be found instantly. It is built around the relationships that ...
Is Corporate Trade about to reshape the pitch landscape in 2026 and beyond? As marketing budgets tighten and pressure on performance grows, procurement and marketing leaders are being forced to rethink how value is unlocked - not just negotiated. C ...
We were proud to host a fantastic table of guests at this year’s Childline Ball; thank you to everyone who joined us and helped make it such a memorable evening.
Together, the event raised an incredible £533k, funding Childline for over 12 days ...
Active International and Reach plc
How we support Reach plc’s travel, events and business needs
One brief. Everything handled.
In 2025, our Business Services team supported Reach plc with a wide range of travel, events and goods re ...
Background - A brand built on action
When OVO was founded, they set out to make energy fairer, greener, and simpler.
When they moved media buying to Goodstuff, they wanted their investment to reflect their commitment.
We were asked for proactive ...
From Incremental to Impactful: Transforming Kia's value delivery
Background
Active started working with Kia in 2019, having successfully secured the account following a competitive pitch against the incumbent. As part of the pitch, Active comm ...
