Preloader Close

News and insights

News and insights

Articles

Outlook on Automotive Advertising

A Look at automotive advertising in the UK  The UK automotive industry is one of the largest and most diverse in the world, encompassing manufacturers, suppliers, and retailers. The industry faced significant challenges in recent years, including ...

Conversations With Clients: Celebrity Cruises

Weathering the Storm with Celebrity Cruises   For nearly two years the travel sector has been dominated by uncertainty as the pandemic threatened to unsettle tour operators, hotels, airlines, cruise companies and more. The good news is that c ...

Helping Travel Businesses to Achieve More

The Travel & Hospitality industry has a lot in common with the Media industry. Whether its hotel rooms, flights, TV space or poster sites, both rely on a high occupancy rate to stay profitable. The demand dynamics for both industries are the ...

News

Cameron Swan at Future of Media Manchester

The Future of Media Manchester gathers over 500 media leaders and future leaders to hear best practice in media, commercial leadership, and market opportunities in the North. Cameron Swan shared insights on “Supercharging the northern media mark ...

NABS Charity Event: A Night of Glamour and Generosity

The NABS Fashion Show was a spectacular occasion that brought together media and advertising professionals for an unforgettable evening of style and philanthropy. Held at Manchester’s prestigious Grand Hall, the event raised funds for NABS, the men ...

Celebrating Our Recognition as One of the 2025 UK’s Best Workplaces in Advertising, Media & Marketing™

We are delighted to announce that we've been recognised as one of the 2025 UK’s Best Workplaces in Advertising, Media & Marketing™ by Great Place to Work® UK! This is a meaningful recognition of our ongoing commitment to the inclusive cultur ...

Success stories

Kia

From Incremental to Impactful: Transforming Kia's value delivery Background Active started working with Kia in 2019, having successfully secured the account following a competitive pitch against the incumbent. As part of the pitch, Active comm ...

Funding media owner business costs

How we funded over £160m of business costs for media owners in 2024 The Background Active has trading relationships with leading media owners in the UK across TV, OOH, Radio, Digital, Cinema and Publishing. The Challenge To allow our me ...

Imperial London Hotels

How we drove bookings and revenue to Imperial London Hotels The Challenge Active’s Business Services team is often the first choice for our media and client partners when planning corporate events, business travel, and staff accommodation. ...