In our latest episode of The What’s Next Podcast, we speak to Andrew Baxter. Regarded as one of Linkedin’s Top 40 Influencers in Australia, Andrew has dedicated his passion to helping companies unlock topline growth through sharp strategy and execution. In our conversation, we talk about consumer behavior changes during the pandemic, and how companies can adjust to future unforeseen circumstances.


Chair, board director, business advisor and marketing thought leader, Andrew is the Chair of Australian Pork, and a Non-Executive Director at Foresters Financial, GrowthOps, BirdDog, Hypetap, Sydney Symphony Orchestra and OzHarvest. He is also a Senior Advisor at BGH Capital and the Adjunct Professor of Marketing at the University of Sydney, and has been the Senior Advisor to KPMG’s Customer, Brand and Marketing business. Prior to this he was the CEO of two of the country’s largest communications agencies, Publicis, and Ogilvy, where he was a trusted counsel to many of Australia’s most iconic brands.

Andrew regularly writes and speaks about the future of marketing, in a world where both consumers and technology are ever-evolving. He has been named as one of LinkedIn’s Top 40 Australian influencers, recognised by Campaign magazine as one of the Top 5 Agency Leaders in Australia and New Zealand, and the winner of Australian Marketing Institute’s Sir Charles McGrath Award for his significant contribution to the field of marketing.

Andrew is a Fellow of the Australian Marketing Institute, a Fellow of the Australian Institute of Company Directors, and holds a Bachelor of Business (Marketing) from Monash University