Preloader Close

About Active

About Active

Active International is a commercial innovation company. We are a global team of business innovators, industry leaders, media mavens, and financial experts dedicated to delivery new levels of financial flexibility and custom solutions our partners need to achieve more.

In the UK, we have been operating since 1990 pioneering the industry and establishing strong relationships with clients, media agencies and media owners. Throughout the decades of operating and transforming our business, we continue to create improved business performance for our clients and partners.

At Active, our purpose is to transform data into insight, strategy into action, and vision into value.

We do this by increasing commercial agility through our industry expertise, our Active Trading Model, and direct investments that allow our clients to transform assets into new forms of value and deliver positive business outcomes.

To help you innovate while you operate.

To provide each client and partner with measurable economic value through insights, solutions, and best-in-class service. We are committed to leading the way in commercial innovation, delivering new levels of excellence to our clients, trading partners and the industry.

The Active International Manifesto

We don’t stop disruption, we help you harness it.
We don’t slow the pace of change, we help you outpace it.
We don’t just talk about the future, we prepare you for what’s next.
We are a global team of industry leaders, business innovators, media mavens, and finance experts.
We are independent, direct, sometimes defiant, always dependable.
We find value that other can’t mine, but anyone can measure.
We push ourselves and our partners to see what’s possible,
so You Achieve More.

What Makes Us Different

Originally founded in the US over 35 years ago, Active International is an original disruptor and continues to lead the way in commercial innovation. We pioneer with an entrepreneurial spirit and unmatched industry expertise. Our independence ensures our clients always receive insights that are objective and conflict free.

News & Insights

News & Insights

Active’s Dancing Queens
Active’s Dancing Queens

Earlier this year, we celebrated Black History Month in the office by sharing education around diversity and black history, attended events, and shared tast ...

Dean Wilson joins Bloom Exchange
Dean Wilson joins Bloom Exchange

We are proud to announce our CEO Dean Wilson has been accepted on the Bloom UK Exchange. Bloom's Exchange cross-mentoring programme started in 2019, with th ...

Active Fourth Win!
Active Fourth Win!

Active International UK has been named one of Campaign's Best Places to Work in 2021, making it the fourth year we have won this accolade. This year we p ...