About Active
Built for commercial growth
Active International helps brands, agencies and media owners unlock value, remove barriers and grow smarter.
We have been rooted in Corporate Trade since 1984, but the way we work has evolved. Today, we bring together Corporate Trade, media, digital, content, business services and commercial tools to help our partners fund growth differently.
The model changes depending on the challenge. The principle stays the same: we help partners create value that cash alone may not unlock.
Explore what we do
Pay differently. Remove barriers. Grow smarter.
That is what Active helps partners do. We unlock value, create commercial options and help the UK media ecosystem grow in ways that are structured, measurable and built for today’s market.
See who we help
Proven at scale
We have been doing this for a long time. That experience matters. It gives us the relationships, trading knowledge and infrastructure to make complex value exchanges feel clear and practical.
Active is part of a global Corporate Trade business with more than 500 people across 10 regions.
In the UK, we support more than 250 clients. Across the AMS group, we deliver $1.5bn in annual billings.
Our work is independently audited by Deloitte and built around transparency, accountability and clear commercial value.
View accreditations
Built for what is next
The market has changed, and so have we.
Marketing budgets are under pressure. Growth targets are harder to reach. Agencies, brands and media owners all need more flexible ways to create value.
That is why we continue to invest in our technology, expand our programmatic capability and build new services across the network.
We are a growth solutions partner built for the wider commercial challenges facing the media industry today.
Powered by people
Good work comes from people who are trusted, supported and valued.
Active is a Living Wage Employer and has been recognised as one of the UK’s best places to work.
Our business depends on people who can think commercially, build strong relationships and solve problems properly.
Our model may be structured, but our work is human. We listen, connect the right partners and build solutions around real business challenges.
Meet the team
