Preloader Close
A model built for the whole media landscape
Active International works across brands, agencies and media owners to unlock value on all sides.
We are a growth solutions partner rooted in Corporate Trade: a structured, audited value exchange that helps organisations pay differently, remove barriers and grow smarter.
For brands
Use value already in your business to fund media, digital activity, content, travel, events and wider growth opportunities.
For agencies
Give your clients another way to fund growth, protect stronger plans and create a commercial edge in pitches.
For media owners
Create incremental demand, open up new advertiser opportunities and use value in the relationship to support practical business costs.
One model. Different outcomes.
Corporate Trade started with media barter, but the model has evolved.
Today, value can come from products, services, inventory, media value, content, travel, future commitments and other commercial assets.
Active connects those opportunities across the market, creating value for brands, agencies and media owners.
“`