The 2024 UK’s Best Workplaces in Advertising, Media & Marketing™ list was launched this morning by Great Place To Work® UK, recognising Active International UK among the list of organisations in the Small & Medium category.

Active’s employees anonymously reported that our multifaceted wellbeing strategy makes the company a great place to work.

Active is committed to working practices founded on flexibility, trust and commitment, to support us all effectively collaborate and promote a healthy lifestyle rhythm. This includes hybrid working, working from anywhere, mental health support and enhanced benefits integrated into our company culture.

Great Place To Work® UK administered their research-backed Trust Index© employee survey and analysed the responses of UK-based Advertising, Media & Marketing employees to determine the Best Workplaces™ list.  The surveys asked employees to comment on how their company supports their work-life balance, sense of fulfilment, job satisfaction, psychological safety and financial security. Evaluations also included an assessment of how well the organisation was able to deliver consistency of their employee experience across all departments and seniority levels.

Analysis of the sector employee survey responses found:

  • 68% of employees at the UK’s Best Workplaces in Advertising, Media & Marketing feel they “receive a fair share of the profits made by the organisation” compared to a UK average for the sector of 45%
  • 83% of employees at the UK’s Best Workplaces in Advertising, Media & Marketing agree “we have special and unique benefits here” compared to a UK average for the sector of 47%
  • 92% of employees at the UK’s Best Workplaces in Advertising, Media & Marketing feel “people are encouraged to balance their work life and their personal life” compared to a UK average for the sector of 61%
  • 90% of employees at the UK’s Best Workplaces in Advertising, Media & Marketing say “this is a psychologically and emotionally healthy place to work” compared to a UK average for the sector of 61%
  • 86% of employees at the UK’s Best Workplaces in Advertising, Media & Marketing say “I want to work here for a long time” compared to a UK average for the sector of 67%

Holly Kennedy, SVP People & Culture, said:

“Making the Great Places To Work list for workplaces in Advertising, Media, & Marketing is a great achievement. Active has a core commitment to advancing workplace culture focusing on inclusion and wellbeing, and we are dedicated to continuous improvement in these areas.  Congratulations to the whole team!”

Laura Learmouth, Media Director, commented:

“I feel so proud that Active has been recognised asone of the UK’s Best Workplaces in Advertising, Media & Marketing™ I am extremely passionate about our industry and the great people within it.  I couldn’t think of better sector to work in. It is upon all of us to innovate, support new talent and future-proof, so that we can continue to create opportunities for both business and personal development. Working for Active, I see this every day and it makes me excited to see what the future holds for our amazing team.” 

Wayne Chim, Finance Director, said:

“Another fantastic achievement for Active to be recognised as A Great Place To Work in 2024. Being part of such an inclusive and innovative environment inspires me every day. The continuous efforts that Active has made to enhance the workplace reflects our commitment to mutual respect, collaboration and excellence.”

Kieron Murphy, Chief Revenue Officer, said:

“A testament to our wonderful team’s dedication, curiosity, and inclusive culture they’ve helped us build at Active. Thank you to all our amazing people, and of course to our wonderful clients and partners for your support. We look forward to continuing our journey of excellence, mutual growth, and above all creating a workplace for all to excel.”

Benedict Gautrey, Managing Director of Great Place To Work® UK said:

“Advertising, media and marketing cover a dynamic sector heavily influenced by rapidly changing consumer behaviours and emerging tech. Leaders at the UK’s Best Workplaces acknowledge that there will always be parts of one’s job which will cause stress, and which cannot be changed – such as the fast-paced landscape of certain industries. As such, these organisations champion a multi-faceted wellbeing strategy which is integrated within their company culture and everyday ways of working. From mental health and psychological safety to job design and fulfilment at work – these organisations have implemented effective, holistic strategies able to target all dimensions of employees’ wellbeing, leading to a healthier, more engaged workforce. Congratulations Active International for creating a truly ‘great’ workplace.”

For more information, visit www.greatplacetowork.co.uk